Main Task: Case Study of a Publishing House

Condé Nast Digital is a large publishing company based in New York City; they produce up to 18 magazines, ranging from all types of categories such as fashion (Vogue), food (Bon Appétit) and many others. From creating many types of genres of magazines, this means that Condé Nast is able to capture a larger target audience, and make more profit, compared to other companies who may stick to one genre. Some popular magazines which Condé Nast produces are “Vogue”, “W Magazine” and “Glamour”. Condé Nast not only produces magazine, they own up to four other businesses.  The company has up to 27 websites and more than 50 mobile phone and tablet devices apps. 

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